Committing to your developers will help you keep them

VentureBeat

Developers have a reputation.

The word “developer” evokes an image that has become synonymous with someone that writes code. As someone who codes, I am well aware of the most common images and words that people think of when they learn that, yes, I am a developer.

However evolving, these reputations have followed many developers into their day job, and employers end up benefiting solely from the skills that their coders brought to new hire orientation.
In Silicon Valley and elsewhere, developer talent is scarce, particularly for companies that are not “the” social network or named after a fruit. But when companies do find, recruit, and hire the talent, most aren’t taking the right steps to empower their developer talent to learn, grow and thrive.

Few companies truly harness and empower developer talent, but there are a few ways that any company can start...

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