...Szmak said this software is much more intuitive, providing employees with dashboard views of customer’s past fundraising activities and preferences. The software also helps donors choose the information they want to receive at a time when software used by some non-profits spam donors with poorly targeted e-mails about fundraising activities.
This will help better serve existing and potential supporters, eventually enabling the agency to increase the money it’s able to spend on research to find a cure, develop treatments and prevent type-1 diabetes, he said. Salesforce.com also provides mobile support the previous application lacked.
Szmak and his small IT staff lacked the technical wherewithal to move the data created in file formats from their older application to Salesforce.com. So the foundation hired Appirio, a cloud service provider that capitalizes on data integration challenges...